Friday, January 22, 2010

Technology Tips for Small Business

If you own a small business, do me a favor. Look at one of your business cards right now. Does it include your website address? Does it include your email address? Do they match?

If you don't have a website, you need one. Even if you aren't going to be selling products online, it gives you a more legitimacy to your potential clients. People are using the internet more and more to find vendors, research products and shop. If they can't find you online, they may go to one of your competitors instead. A website also completes your marketing and branding efforts, by coordinating and complimenting your paper marketing materials. I can create a site for your company which will give you a professional web presence without a large investment.

If you have a website but your email address doesn't match, I can fix that for you. It looks much more professional to have your email be than to use your personal account, which could be something goofy like or

If you have a website but don't put it on your business cards - WHY are you wasting your money?? You've probably invested a lot in your website, so you should be including it on every piece of correspondence that you produce (email or paper). Put it in the footer of every document, spreadsheet, every email signature, every brochure, business card, flyer, etc. - you've paid for it, so take advantage of it!

To discuss any of these issues, please email me or post to my blog.

Thursday, January 21, 2010

New Tepato Blog

Hello, blog world! Tepato Systems is a small business that does website and database development, email marketing and other IT support for small business and non-profit organizations. Our website is if you'd like more information.